The Granada Theater - Logo
214-824-9933
3524 Greenville Ave Dallas, TX 75206

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Granada Theater, Sundown at Granada & Serenity Events is seeking a full-time Marketing & Social Media Specialist to help run the promotions department. Ideal candidate is a creative, energetic, & self-motivated individual who loves music and has 2+ years of experience with social media and/or digital media marketing. This role is responsible for overseeing all social media channels, promoting content to drive traffic and increase engagement, driving ticket sales and integrating proven marketing concepts into the social mix, and helping direct marketing partners.

Duties include:
• Oversee and manage social media channels such as Facebook, Instagram, Twitter, YouTube and all other relevant social media channels
• Manage specific paid social media campaigns for concerts , restaurant programs and events for Granada Theater, Sundown at Granada Theater, Serenity Events and one-off third-party clients
• Develop and run social media campaigns for fan targeting/engagement initiatives, plus help develop social media strategies and best practices
• Manage development of creative assets for social media channels and marketing partners (e.g., Facebook timeline cover, infographics, ads, video, GuideLive, Dallas Observer, Culture Map, etc.)
• Develop weekly, monthly and quarterly reports to best communicate social media engagement and analytics, as with analyzing the information to best maximize visibility and response as it relates to sales and increasing followers
• Develop and execute distinctive marketing campaigns and timelines for online, print, & radio advertisements in conjunction with the marketing department
• Act as the point-of-contact for marketing initiatives between venue, artist management/bands, press, and other third parties
• Build strong relationships with top-tier music, genre-specific, and lifestyle sites
• Help oversee daytime promotions staff, plus hire and manage interns

Requirements:
• Minimum of 2 years of experience with social media and/or digital media marketing
• Excellent verbal & communication skills
• Strong analytical skills
• Regular user of Facebook, Twitter, Instagram, and experience using social media to effectively enhance marketing campaigns
• Proficiency in MS Office
• Proficiency in Photoshop & Basic HTML preferred
• Displays open-mindedness to new ideas and not afraid to think outside-the-box
• Strong work ethic & able to work both independently and in a team environment
• Familiarity with the local music landscape and general passion for music & entertainment
• Ability to stay organized, manage multiple projects simultaneously, and prioritize a heavy workload independently in a fast-paced work environment

All interested candidates should send a cover & resume letter with subject line ‘Marketing Specialist Application’ to careers@granadatheater.com.

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